dcalcify

We spent a good month investigating colors, shapes and overall concepts to nail down the print, web and video promotional material for dcalcify, and are very pleased with our final result. The credit for the name goes to Michael Key and his scientific mind, while the design, logo and website work all fell on the shoulders of Aram Vartian.

The business cards all share the same clean, yellow back with the ‘d’ made to look like an element table for calcium (hence the number 20 in the upper left). The horizontal ad is a half-page print ad that will be going into circulation locally in D.C. starting in March.

• Business card #1
• Business card #2
• Business card #3
• Business card #4
• Graphic Design: Aram Vartian